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In the world of beauty, hair represents a key element for expressing one's personality and style. 2025 is shaping up to be a year full of novelties and innovative trends, with a particular focus on sustainability, on...

Winter is a season that really puts hair health to the test. Low temperatures, humidity, wind and the frequent wearing of hats can weaken the hair, making it dull, dry and more prone to breakage. Taking care of your hair during this period...

October, known as the month of chestnuts, is also the period when many people notice an increase in hair loss. This phenomenon, which is completely natural, is linked to seasonal cycles that influence the life cycle of the follicles. After a period of...

The world of hair colouring is constantly evolving, with new techniques and products offering increasingly natural and long-lasting results. Among these, the toner has become an indispensable tool for anyone wanting to achieve a vibrant colour,...

Light effects on hair are among the most loved and requested trends in the hair styling world. These treatments, which include techniques like balayage, shatush, ombré, and many others, are able to enhance the natural hair colour, add depth and...

In recent years, we have witnessed the return of many 1980s trends, from bright, flashy colours to bold silhouettes. One of the most iconic elements of that era, the mullet haircut, is experiencing a surprising revival. This haircut, known for...

Choosing the perfect haircut is not just about the latest fashion or the trendiest colour, but above all about the shape of your face. The right cut can accentuate your positive features and minimise the less desired ones, giving balance and harmony to your look...

Keratin treatments have become increasingly popular in beauty salons for their ability to transform frizzy and unruly hair into smooth and shiny locks. These treatments not only improve the appearance of hair, but they also strengthen it and...

Hair is one of the defining elements of our beauty and general health. However, it can also be subject to various problems, such as dandruff, dryness and hair loss. In this article, we will explore the causes of these problems and provide...

The permanent wave represents a timeless styling technique, capable of giving volume, dynamism and a touch of personality to women's hair. "Vogue Vertù" positions itself at the forefront of this service, promising perfect waves and curls that withstand...